Product Design / by Mike Baxter.

The discovery of market needs and the manufacture of a product to meet those needs are integral parts of the same process. Since most textbooks on new product development are written from either a marketing or an engineering perspective, it is important for students to encounter these two aspects of...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Main Author: Baxter, Mike (Author)
Corporate Author: Taylor & Francis
Format: eBook
Language:English
Published: Boca Raton, FL : Taylor and Francis, an imprint of CRC Press, [2018]
Edition:First edition.
Subjects: